DIGITAL ADVERTISING.
WITH YOU AT THE HEART.
The onset of modern technology has paved a way for the Digital Era. A prospering business is one to quickly assess the market change and seamlessly adapt to it. Therefore In order to target customers where they exist in bulk – online – thriving businesses are trying hard to improve their digital advertising strategies. BlueRock is a competent Digital Marketing Agency determined to make this job easier for Small-Medium Enterprises (SME’s) all over the UK.
WHAT IS DIGITAL ADVERTISING?
Digital Advertising is the marketing of products and services leveraging digital technologies. Hence, as digital platforms have become increasingly popular and a greater number of consumers are operating on digital devices as opposed to visiting shops physically, there is a pressing need for efficient digital marketing campaigns. Digital marketing is promulgated through a number of techniques including Search Engine Optimisation (SEO), Search Engine Marketing (SEM) as well as Social Authority services for Social Media Marketing (SMM).
- Search Engine Optimisation
- Search Engine Marketing
- Social Media Marketing
- Social Authority
- PPC Campaigns
- Content Marketing
- AdWords
- Sponsored Content
SEARCH ENGINE OPTIMISATION.
Search Engine Optimisation (SEO) is the process through which your website can rank higher in search engines, such as; Google, Yahoo and Bing. We, at BlueRock, aim to provide impeccable SEO services to our customers, because your success is our success. Therefore, we want to ensure our customers make it to the first page in all the search engines and end up generating greater sales revenue. Furthermore, the creative team at BlueRock combines on-site optimisation with off-site methods to create digital advertising campaigns that have long-lasting value.
- Keyword Density
- Content Formatting
- Backlink Structures
- Permalink Restructuring
- Sitemap Submission
- Image Optimisation
- Directory Listing
SEARCH ENGINE MARKETING.
Search Engine Marketing (SEM) is the process to promote your content in high visibility areas in order to generate more targeted traffic for your brand while helping visitors locate your website. At BlueRock, we work closely with you to get a better idea of your business goals, the market you operate in as well as your competitors to devise bespoke SEM strategies to further your business.
- Google Ads
- Bing Ads
- Yahoo Ads
- PPC (Pay-Per-Click)
- Keyword Selection
- Keyword Bids
- Ad Distribution
- Optimised Landing Pages
SOCIAL MEDIA MARKETING.
One of the most noteworthy elements of Digital Advertising is Social Media. Hence, Social Authority – the measure of the influence you have over social media – has subsequently become increasingly important. In addition, when half the world and most likely your customer base, operate on a variety of social media platforms, BlueRock helps to ace your social media marketing by taking charge.
The creative and trusted team of BlueRock will take care of your tweets, posts, blogs and snaps to ensure you maintain an edge over competitors.
- Facebook Ads
- Twitter Ads
- Instagram Ads
- YouTube Ads
- Budget Management
- Networking
- Flexible Options
- Tailored Solutions
CONTENT DEVELOPMENT.
One of the largest factors to determine your website ranking overall is content. From the text, sentence length and formatting to the images – it’s really important to get it right. If you’ve not got the time, or expertise, to craft the visual content required for your project – we will handle this for you.
- Optimised Text
- Organised Formatting
- Keyword Density
- Link Structures
- Content Distribution
- Image Optimisation
- Flesch Reading Friendly
LEAD FORENSICS.
In the old days, businesses used to use cold-calling to generate leads. Some still do. Over the last decade, we’ve seen a huge boost in Social Media Marketing to generate qualified leads, which opened up a whole new untapped stream of prospects. As we enter 2018, there is a new product performing at the peak of qualified lead-generation, we call it Lead Forensics.
Have you ever wished you could reach out and actually speak to businesses who have actually visited your website? Now you can. With the latest technology and public resource, Lead Forensics gives you the ability to identify visitors on your website in real-time and provides detailed analytics for you to tailor your approach.
- Grow Your Traffic
- Engage Your Prospects
- Generate Hot-Leads
- User-Friendly Portal
- Real-Time Information
- Identify Business Visitors
- In-Depth Analytics & Statistics
- Dedicated Success Manager
Our digital platforms are packed full of interactivity for your visitors, and analytics for you.